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Project Manager - Web & Social Media

Information About This Job

Job Title: Project Manager - Web & Social Media
Contract Type: Permanent
Location: London
Industry:
Contact Name: Max Heppleston
Contact Email: mheppleston@lawsonchase.com
Job Published: 4 months ago

Job Description

Our client is seeking a Project Manager to initiate, build, lead, manage and monitor digital communication projects, channels and content supporting ambition, strategy, development and reputation.

 

About The Role

  • Contribute pro-actively to the wider Corporate Communications team’s strategic objectives / initiatives / guidelines /action plans by bringing digital communications activity to life in a relevant, timely and successful way.

  • Lead and manage initiatives, projects and campaigns from a web and social media perspective- in a 360 ° digital view and interacting with all involved stakeholders and other communication channels.

  • For projects which impact digital communications channels: analyse business needs and KPIs and propose the most appropriate digital comms experience and action plan to achieve the goals, including (but not limited to):

  • Web experience: organic and paid search recommendations, analytics and reporting needs, accessibility needs, UX/UI, platform evolutions.

  • Social media experience: recommendations of channel strategy, creation of relevant editorial content for social channels, scheduling, promoting via internal social media ambassadors and paid social activity.

  • Ensure digital communications strategy is rolled out effectively across all relevant channels and markets (working with the wider team and Digital Leads as needed)

  • Liaising with relevant partner agencies to brief them and discuss, challenge, and implement recommendations: Croud, Socialyse, Reputation Squad and Pattrn.

  • Advise and support local Digital Leads (especially for flagship websites) and contribute to successful digital community governance.

  • Think & act global: interacting with global functions and all countries.

  • Monitor and report, with appropriate tools, on web & social channels and content activities performance in an ongoing digital ecosystem improvement perspective.

 

Skills & Experience

  • 5+ years experience in a similar role

  • Digital (social media, social intelligence, web marketing, SEO, analytics, accessibility, UX, web design, editorial etc.)

  • Communication / Marketing

  • Project management

  • Digital / Marketing / Comm project management

  • Asset management and financial interest

  • Ability to manage a set of tasks and deadlines

 

Person Specification

  • Client / Results /Efficiency focused

  • Innovation & curiosity mindset

  • Adaptation capacities

  • Ability to anticipate needs and work to tight deadlines

  • Team spirit

  • Fluent in English / French

Ref: | Published: 08 Apr 2019