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Investment Content Manager

Information About This Job

Job Title: Investment Content Manager
Contract Type: Permanent
Location: London
Contact Name: Max Heppleston
Contact Email:
Job Published: 5 months ago

Job Description

Our client, a well-known asset management firm is looking to hire an Investment Content Manager to join their Global Content Team.


Key Responsibilities

As the a Content Manager you will manage the firm’s offer creation from ideation to content delivery; leading the development of compelling content and product messaging and an unyielding desire to ensure clients’ needs are met with timely, relevant, and impactful information.

  • You will be a key partner to the Client Experience Team as you collaborate to develop concepts, write, proofread, and edit marketing materials for internal and external audiences across a broad range of initiatives and programs.

  • Manage the production of high-quality standard product materials and ensure delivery in accordance the requirements of International Distribution. Materials include: pitch books, bespoke presentations, sales aids, fact sheets, product web pages, and promotional content for product campaigns and webcasts.

  • Partner with investment writers to translate sophisticated investment concepts from nine affiliated investment managers into concise, compelling copy focused on solving the challenges of the firm’s intermediary and quasi-institutional clients

  • Leverage key thought leadership and research generated by nine affiliated investment managers to bring timely insights in support of the key sales initiatives

  • Build and maintain strong, positive relationships with internal partners (marketing colleagues, product, product specialists, affiliated investment managers, and sales) to achieve collective objectives

  • Collaborate with Client Experience team to develop content to enhance marketing collateral in support of sales efforts

  • Works alongside product and Client Experience to identify issues and opportunities and engage other areas of the organisation to ensure strategic alignment and clarity of message

  • Ensure consistency in the company’s voice, key messages and editorial style across materials developed

  • Enforce superior quality control to ensure the accuracy of all content as well as consistency with nine affiliated managers

  • Ensure content meets all compliance and legal requirements

  • Update and communicate editorial calendar to all relevant colleagues, notably UK/Europe Client Experience, Global Marketing and Communication, and sales organisation

  • Share learnings with marketing, sales and product colleagues; apply to the development of future initiatives

  • Continuously seek to rationalise existing content and collateral based on usage metrics, sales feedback and assessment of relevance


Skills & Experience

  • Advanced copywriting and editing skills across a range of media (e.g. web, print, video, presentations) and writing styles from conceptual to journalistic

  • Experienced writer in financial services and products, capital markets and economic trends

  • Communicates effectively in writing and speaking

  • Listens actively; recognizes and reinforces good ideas

  • Thinks creatively and strategically first, then thinks tactically

  • Highly organized

  • Builds relationships through effective collaboration

  • Strong attention to detail and demonstrated ability to meet deadlines

  • Comfortable with Microsoft Word, PowerPoint, Excel

Key Competencies

  • Creative thinker able to turn concepts into compelling messaging for various audiences

  • Intellectually curious

  • Likes to solve problems/multi-dimensional thinker

  • Thrives in a fast-paced environment, juggles multiple priorities

  • Willing to constructively challenge status quo

  • Readily acknowledges mistakes and learns from them

  • Holds oneself accountable; goes the extra mile to get the job done

  • Open to new ideas

Additional Qualifications

  • Demonstrated success in the development of multi-faceted, comprehensive product marketing campaigns in asset management

  • Bachelor’s degree or equivalent experience, MBA or equivalent desirable

  • Around 7+ years financial services marketing experience, preferably in asset management

Ref: | Published: 06 Dec 2018